As the US National Park Service turns 105, Apple says it will make a $10 donation to the National Park Foundation now through August 29 for each purchase made with Apple Pay on apple.com, in the Apple Store app, or at an Apple Store in the US.
An Apple Watch Activity Challenge and special content collections will also let customers explore the parks, or celebrate them from home. These collections will be available on Apple Maps, in the App Store, the Apple TV app, and on Apple Podcasts, Apple Books, and Apple Music.
“With every passing year, our national parks only become more precious,” said Tim Cook, Apple’s CEO. “We’re honored to play a small role in helping even more people explore the parks, learn about their history, and renew their love and appreciation for the planet we share.”
Apple’s contributions to the National Park Foundation have helped fund youth programs including the Mosaics in Science Diversity Internship Program. The internship provides underrepresented youth with meaningful, on-the-ground work experience in natural resource science career fields.
“It has always been a dream of mine to work for the NPS,” said Edwin Torres, a recent graduate from Central Washington University interning at North Cascades National Park. “I view these parks as spiritual places that allow you to build your connection with nature. I have always considered that having the opportunity to work in these parks is a great privilege, and through this program, I have been able to learn skills that will help me pursue a career in natural resource management. I feel confident that I will be able to use my experience from this program to meet the dynamic challenges that our parks face.”
“National parks are landscapes of wonder and learning,” said Will Shafroth, National Park Foundation’s president and CEO. “Thanks to Apple’s ongoing partnership and commitment to connect young people to America’s diverse natural and cultural heritage, we are helping the National Park Service excite and engage students with educational opportunities across the country.”
Apple is also encouraging users to learn more about the parks through special content collections.
Apple Maps will feature 24 curated Guides from the National Park Foundation to help people discover and experience these treasured landscapes. These Guides include more than 400 sites that the National Park Service protects, from hidden gems and exciting urban escapes that are just a stone’s throw away from America’s biggest cities, to parks where kids of all ages can explore, learn, and grow. Apple users can also save national parks to My Guides, create personal Guides, and share them with friends and family while planning a trip.
On August 28, Apple Watch users around the world are encouraged to appreciate the natural beauty of national parks by participating in an Activity Challenge. Apple Watch users can earn the limited edition award and animated stickers for Messages by completing a hike, walk, run, or wheelchair workout of a mile or more on this day.