First Databank Names Brian Taylor Vice President of Sales

Proven sales leader joins drug and medical device knowledge leader

SOUTH SAN FRANCISCO, Calif.--(BUSINESS WIRE)--#DigitalHealth--First Databank, Inc. (FDB), the leading provider of drug and medical device knowledge that helps healthcare professionals make precise decisions, announced today the appointment of Brian Taylor as vice president of sales. Taylor joins FDB from fellow Hearst Health company, MCG Health, where he served as head of MCG’s premium sales group and was instrumental in driving record sales performance. Taylor will report directly to FDB President Bob Katter.


“We are thrilled that Brian has chosen to join our team,” said Bob Katter, President, FDB. “We believe Brian has the right combination of sales management experience, demonstrated sales performance, along with clinical products aptitude and personal integrity to be our next sales leader and to help FDB achieve our future growth aspirations. I am looking forward to working with Brian in his new role to bring valuable solutions to our customers.”

During his tenure at MCG, Taylor has championed proven sales methodologies that have consistently led to exceeding annual revenue growth targets. During this time, MCG has focused on driving superior value to its customers as demonstrated by its industry-leading customer satisfaction and Net Promoter Score (NPS) performance. Throughout his entire sales career, Brian has led high-performing sales teams to achieve double-digit revenue increases and has generated nearly $1 billion in revenue within startup and established businesses. Earlier in his career, Taylor held senior sales positions at Emdeon, Imprivata and 3M Health.

Commented Taylor: “I am honored and very excited for the opportunity to lead the FDB sales team. I am joining FDB at a very exciting time and look forward to working with the great team to grow the business and deliver an exceptional experience for our customers.”

About First Databank (FDB)

FDB is the leading provider of drug and medical device knowledge that helps healthcare professionals make precise decisions. With thousands of customers worldwide, FDB enables our information system developer partners to deliver valuable, useful, and differentiated solutions. We offer more than four decades of experience in transforming medical knowledge into actionable, targeted, and effective solutions that help improve patient safety, operational efficiency, and healthcare outcomes. For a complete look at our solutions and services, please visit www.fdbhealth.com or follow us on Twitter, LinkedIn and YouTube.

About Hearst Health

The mission of Hearst Health is to help guide the most important care moments by delivering vital information into the hands of everyone who touches a person’s health journey. Each year in the U.S., care guidance from Hearst Health reaches 85 percent of discharged patients, 205 million insured individuals, 90 million home health visits and 3.2 billion dispensed prescriptions. The Hearst Health network includes FDB (First Databank), Zynx Health, MCG, Homecare Homebase, MHK (formerly MedHOK—Medical House of Knowledge) and Hearst Health Ventures (www.hearsthealth.com). Hearst also holds a minority interest in the precision medicine and oncology analytics company M2Gen. Follow Hearst Health on Twitter @HearstHealth or LinkedIn @Hearst-Health.

©2020 First Databank, Inc. Part of the Hearst Health network.


Contacts

Denise Apcar
First Databank (FDB)
650-872-4514
dapcar@fdbhealth.com