Facebook Has 1.86 Billion Users

 

Facebook headquarters in Menlo Park.

Facebook headquarters in Menlo Park.

Facebook reported fourth quarter earnings ending Dec. 31, 2016 and reported a record 1.86 billion active monthly users, up 17% year-over-year.

The company, which owns the Facebook social network as well as Instagram and WhatsApp, reported revenues of $8.8 billion in the fourth quarter, up 51% from the year before. Net income was $3.56 billion in the fourth quarter.

For all of 2016, Facebook reported revenues of $27.6 billion, a 54% increase, and net income of $10.2 billion.

Full Year 2016 Facebook User Highlights

  • Daily active users (DAUs) – DAUs were 1.23 billion on average for December 2016, an increase of 18% year-over-year.
  • Mobile DAUs – Mobile DAUs were 1.15 billion on average for December 2016, an increase of 23% year-over-year.
  • Monthly active users (MAUs) – MAUs were 1.86 billion as of December 31, 2016, an increase of 17% year-over-year.
  • Mobile MAUs – Mobile MAUs were 1.74 billion as of December 31, 2016, an increase of 21% year-over-year.

Fourth Quarter and Full Year 2016 Other Financial Highlights

  • Mobile advertising revenue – Mobile advertising revenue represented approximately 84% of advertising revenue for the fourth quarter of 2016, up from approximately 80% of advertising revenue in the fourth quarter of 2015.
  • Capital expenditures – Capital expenditures for the full year 2016 were $4.49 billion.
  • Cash and cash equivalents and marketable securities – Cash and cash equivalents and marketable securities were $29.45 billion at the end of the fourth quarter of 2016.