Simbe Robotics Secures $28 Million

SAN FRANCISCOSimbe Robotics, a company leveraging AI and robotics to elevate the performance of retailers with real-time insights into inventory and operations, has secured a Series B financing round of $28 million, led by venture capital firm Eclipse.

Simbe has now raised $54 million to date.

“We’re honored to be supported by an investor like Eclipse, with a team that recognizes technology’s incredible potential to significantly enhance retail operations, as well as greatly improve the customer experience,” said Brad Bogolea, CEO and co-founder of Simbe. “Elevating the retail experience for everyone — retailers, their associates, and customers — through AI and robotics is the foundation of Simbe’s mission, and this funding will enable us to share this vision and reimagined experience with more retail partners around the world.”

Simbe is a developer of retail automation solutions, combining cutting-edge AI and robotics in a single platform that allows retailers to protect profitability and enhance business operations. The company’s comprehensive business intelligence solution is powered by Tally, the world’s first fully autonomous in-store product auditing solution that traverses aisles to generate exact product location data and identify out-of-stock, misplaced, or mispriced products at more than 99% accuracy. The platform transforms retail operations through proprietary AI, computer vision, RFID, and edge computing technology that delivers greater visibility, more accurate data, and real-time insights — creating a better experience for shoppers and store teams alike.

“As today’s retailers grapple with inaccurate shelf data and antiquated inventory management processes, Simbe is completely revolutionizing the industry through AI and robotics — proving to be an invaluable solution that curbs these obstacles,” said Jay Knafel, Partner at Eclipse. “One of the most challenging aspects of full-stack systems is engineering a solution that works. Not some of the time, but all the time, in every customer environment. When we saw Simbe’s solution deployed across the country, in a range of store environments, and performing fully autonomously, we were impressed. Simbe has also designed the most consumer-friendly, compact robot of its kind that fits into any store and with any team, and deploys in hours. Simbe’s platform and its volume of data are transforming retail, and we could not be more thrilled to support Brad and his team.”

In 2023, Simbe developed new capabilities specifically tailored to the warehouse club format to prepare Tally for chainwide deployment across BJ’s Wholesale Club locations. In addition to partnering with BJ’s Wholesale, Simbe has signed new agreements and expansions with leading retailers, such as Schnuck Markets, SpartanNash, Wakefern, Carrefour, and more.