Best Buy is launching the first ever subscription program for Mac laptops from Apple. The upgrade program, called Upgrade+ powered by Citizens Pay, makes it easy and affordable for customers to experience and upgrade to the latest Mac laptops with Apple silicon, including all MacBook Air and MacBook Pro models.
Through Upgrade+, customers can apply for financing to purchase a new Mac laptop with affordable payments spread across 36 months before deciding if they want to upgrade to a newer device in month 37. For example, Upgrade+ allows customers to finance a Mac laptop from $19.99/month for 36 months and the $280.35 final payment is due in month 37. Based on an original price of $999.99.
After 36 months, customers will then have the option to upgrade to a newer Mac laptop model by returning the qualifying product and remaining in the program, making the final payment to keep the device they’ve originally purchased, or they can simply return it and leave the program. If they choose to either upgrade to a newer Mac laptop model, or to return the original product, Best Buy will make the final payment on behalf of the customer.
MacBook Air provides power and portability with its thin and light design, incredible performance, Retina display, and up to 18 hours of battery life. For more demanding workflows, MacBook Pro delivers even more breakthrough performance, graphics and machine learning capabilities, along with a Liquid Retina XDR display, 1080p camera and advanced audio and connectivity.
“Apple continues to be a major innovator in the tech space, and their products have helped transform the way people use technology in their everyday lives,” said Jason Bonfig, Best Buy’s chief merchandising officer. “By introducing Upgrade+, we’re bringing customers an affordable and approachable way to get their hands on some of the most exciting technology available.”
With Upgrade+, customers can also purchase AppleCare+ for their device as well as select Apple accessories and finance these additional purchases over 36 months. Best Buy Totaltech members who purchase a MacBook through the program will also receive their standard membership benefit of AppleCare+ at no additional charge for up to 24 months while their membership is active.
By participating in Upgrade+, customers are also helping to limit waste by giving technology a new, longer life. If a customer chooses to upgrade or return their laptop at the end of the program, the previous laptop will become part of Best Buy’s circular economy programs that find a second life for working devices. This is just one example of Best Buy’s commitment to positively impact the environment — and help customers do the same.
Citizens Pay, provided by Citizens Bank is a leader in point-of-sale financing and offers a way for consumers to pay for large purchases in fixed, monthly payments, while providing merchants with a custom finance solution that drives customer loyalty.