YouTube TV, which lets cord-cutters watch network TV and cable channels online, announced it is raising prices by 25% immediately for new members. The service now costs $49.99 per month, a $10 increase.
For customers who subscribe through Apple’s App Store, the monthly price will be $54.99 per month to make up for Apple’s 30% subscription cut.
Current members will see their price increase after the next billing cycle beginning May 13.
YouTube TV also announced a deal with Discovery to add its lineup of channels to the service, which include Discovery Channel, HGTV, Food Network, TLC, Investigation Discovery, Animal Planet, Travel Channel, and MotorTrend. OWN: Oprah Winfrey Network will be added later this year.
In addition, movie service EPIX is now available for an additional charge.
Still missing from YouTube TV are Viacom’s cable channels including MTV, Nickelodeon, and Comedy Central. Viacom last week struck a deal to add its channels to T-Mobile’s new upcoming streaming service later this year.
YouTube TV now includes 70+ networks, 6 accounts per household (each with its own unique recommendations and cloud DVR with no storage space limits), and 3 concurrent streams. It also provides complete local affiliate coverage, with local feeds from all of the four largest broadcasters in over 90% of the markets where YouTube TV is available, and three of four stations in all the rest. And you can watch YouTube TV on any screen—mobile devices, tablets, computers and TVs.