Softbank Invests $100 Million in Globality

Globality CEO Joel Hyatt.

MENLO PARK — SoftBank’s Vision Fund has made another big investment, putting $100 million into Globality, a tech company that helps connect multinational companies with the world’s best service providers at the right price for every project. This new investment brings Globality’s total funding to $172 million since being founded just over three years ago.

As part of the investment, Jeffrey Housenbold and Ted Fike of SoftBank Investment Advisers will join the company’s board.

This latest round of capital infusion will help Globality invest in its AI technology, hire more workers in engineering, product, and client teams, and expand its Marketing and Sales programs to drive brand awareness and acquire new enterprise businesses.

The Vision Fund is the latest in a growing list of significant names backing Globality, including former Vice President Al Gore; Dennis Nally, former Global Chairman of PwC; Ken Goldman, former Chief Financial Officer of Yahoo; John R. Joyce, former Chief Financial Officer of IBM, and Mark Vorsatz, CEO of Andersen Tax.

Through its AI-powered Platform, Globality is bringing digital disruption to procurement of B2B services and revolutionizing the RFP process. Globality efficiently matches companies with service providers that meet their specific needs, cutting the sourcing process from months to hours, and delivering savings of 20% or more for companies.

Joel Hyatt, co-founder, chairman and CEO of Globality said:“I’m excited to welcome the SoftBank Vision Fund as the latest investor in Globality. It is a strong vote of confidence in our vision to revolutionize how companies source services. This investment will accelerate our efforts to empower companies to find and select the best service providers at the right price for every project, while enabling greater economic inclusion around the world.

Globality’s AI technology does away with the antiquated, analog RFP process and instead creates a level playing field that gives all companies, no matter their size or location, an opportunity to compete based on the merits of proven performance, expertise, and passion.”

Companies looking to source external service providers in various sectors – marketing, consulting, legal, IT, and HR – are guided through Globality’s Platform using AI technology.

Through a dynamic exchange between the client and the Platform, Globality’s AI bot – Glo- uses natural language processing technology to both create and analyze the client’s Smart Brief to deliver on the exact needs of any project.

Glo sifts through a database of more than 17,000 potential providers in 100 countries spanning more than 600,000 professionals – analyzing millions of data points from a provider’s location, culture and work history, right down to the expertise of its individual staff members – to find the best service provider at the right price for every project.

Globality’s user-friendly Platform allows clients to easily compare the best matches recommended by Glo. Once companies have selected a provider, Glo is able to learn from client feedback how well the provider is performing.

Using an AI platform instead of the RFP process saves clients significant time and money through competitive pricing pressure from providers of all sizes anywhere in the world – including the client company’s existing suppliers. In one recent project for a Fortune 100 financial institution, the cost was reduced by over 50% as a result of sourcing on the Globality platform.