EBay Unveils Fashion Site POSTED April 6, 2010 SAN JOSE -- eBay has launched eBay Fashion (fashion.ebay.com), a new enhanced shopping destination for clothing, shoes and accessories on the world’s largest online marketplace. With advanced features and a stylish new look, eBay Fashion delivers a richer, more visual shopping experience that surfaces and showcases the incredible selection of new, vintage, branded and designer merchandise available on eBay. “So whether you want to shop for leading fashion brands, or buy from a trusted eBay seller with an eye for vintage clothes and the perfect accessories, eBay Fashion is a one-stop destination for style and value.” “eBay Fashion delivers a visually rich and easy-to-navigate shopping experience for savvy style seekers and bargain hunters alike, making it simple to browse and buy from the world's largest online selection of new, used and vintage clothing, shoes and accessories,” said Lorrie Norrington, president of eBay Marketplaces. “So whether you want to shop for leading fashion brands, or buy from a trusted eBay seller with an eye for vintage clothes and the perfect accessories, eBay Fashion is a one-stop destination for style and value.” New functionalities and navigation at eBay Fashion enable shoppers to browse and explore more than 19 million average daily listings, making it easier than ever to find and buy fixed price and auction items on eBay based on style, brand and popular trends. The enhanced experience includes: NEW Browsing Capabilities: One click and you’re shopping. Shoppers can now get to fashion faster with a dedicated “Fashion Tab” in the top navigation on the eBay homepage. The choice to shop by boutique, brand, category, similar items and/or trends allows shoppers a variety of ways to quickly find products of interest. NEW Image Similarity Technology: Choose an item and a new “More Like This” feature will surface other apparel and accessories items that are similar in color, shape, pattern and more. NEW Boutique Experiences: Popular categories, including Women’s Clothing, Men’s Clothing, Women’s Shoes, Men’s Shoes and Handbags, now have their own exclusive tailored shopping boutiques—making it easier for buyers to shop by brand, style, size and other attributes and refine their product selection quickly and easily. NEW Editorial Merchandising: Fashion insiders and stylists share shopping advice with the eBay community by curating shopping lists and looks from the Marketplace. Tips and trends will be presented by a new roster of experts, including Celebrity Stylists Annabel Tollman, Rebecca Weinberg, Kate Young, Estee Stanley and Britt Bardo. More information on the featured stylists will be available on “Fashion Voice”, a hub that profiles the site’s editorial contributors. NEW Look: eBay Fashion is the new stylish home base on eBay to help shoppers easily browse the Marketplace’s wide, deep shelves and find the perfect look. A default “Gallery View” for search results and an enhanced “Quick View” function deliver a richer, more visual experience. eBay Fashion will also offer a new feature that provides shoppers increased access to new, fixed price, brand name clothing, shoes and accessories at extraordinary value. The recently launched eBay Fashion Vault gives shoppers “Buy It Now” instant access to new, direct-from-brand merchandise at deep discounts for a limited time while inventory lasts. To help buyers shop with confidence, eBay identifies sellers who consistently provide great service, as rated by buyers, with a top-rated seller badge in search results and on the view item page. The recently launched eBay Buyer Protection program also adds an unprecedented level of customer support and trust to the world’s largest online marketplace. eBay Buyer Protection provides customers with access to dedicated support specialists seven days a week, as well as a money-back offer for most purchases should a problem arise and the seller is unable to resolve the issue. Return to SVDaily Home Page © Copyright SVDaily.com

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