SAN FRANCISCO — Brandcast, a cloud-based company offering the first code-free website platform for the world’s leading brands, has closed a $13.9 million Series A financing round led by Shasta Ventures with participation from existing investor Marc Benioff and new investor Correlation Ventures. To date, Brandcast has raised a total of $19.4 million to support the company’s accelerating growth in the enterprise sector.
Brandcast enables non-technical users to prototype highly customized websites in minutes or hours and publish them with a click of a mouse—code-free and mobile-ready. Using Brandcast, innovative brands like Lowe’s, Colliers, and New York Fashion Week have put content creators back in charge of the design, deployment, and updating of their websites.
“We are disrupting the legacy platforms that make enterprise websites tedious to design, expensive to deploy, and dependent on developers for execution,” said Richard Yanowitch, Brandcast CEO. “This new influx of capital will allow us to respond to the high levels of demand we’re seeing from Fortune 1000 companies and help fuel our mission to consumerize websites for enterprise. We continue to scale our world-class engineering, design, and customer-facing functions to help the world’s leading brands drive engagement across the entire marketing lifecycle.”
Website creation continues to grow at incredible pace: Forrester reports that enterprises have an average of 268 different customer-facing websites (some have more than 1,000).1 At the same time, organizations are increasingly frustrated with legacy website software which was invented long before the explosion of social media, mobile, and the cloud.
“Brandcast’s early performance indicators and first wave of high-profile customers signal a huge market opportunity in one of the last legacy-driven enterprise functions,” said Doug Pepper, Managing Director at Shasta Ventures. “Designed from the ground up to serve the needs of designers and marketers, Brandcast’s SaaS platform is uniquely positioned to take on older, developer-constrained platforms like WordPress and Adobe Experience Manager. Today’s investment reflects our confidence in Brandcast’s powerful, code-free value proposition for forward-leaning enterprises.”